AUCAM - Advanced Unified
Communications for Cisco Account Managers
2.5 days Instructor-Led


Course Overview
This course is designed exclusively for Cisco Channel Partners and
Account Managers and prepares you for the Advanced Unified
Communications for Account Managers exam (646-230 AUCAM), a component of
Cisco's Advanced IP Communications Sales Specialist certification track.
Achieving this advanced Unified Communications certification, with an
emphasis on voice solutions for the enterprise, demonstrates that you
have the knowledge and skills necessary to effectively assess,
recommend, and guide implementation of IP communications solutions
tailored to address specific customer needs.
Who will benefit from this course?
• Cisco Channel Partner and Account Managers who are preparing for an
advanced Unified Communications certification
Prerequisites
• CSE - Cisco Sales Expert (4.0)
Course Outline
• Telecommunications Strategies
◦Overview
◦Traditional vs. IP Telephony
◦Business Concerns
◦Conclusion
• Cisco Solutions
◦Overview
◦Convergence and IP Telephony Infrastructure
◦Cisco Integrated Services Routers
◦Cisco Gateways
◦Cisco Call Processing and Messaging
◦Cisco IP Phones and Endpoints
◦Trends and Business Drivers
◦Conferencing and Contact Management
◦Opportunities for XML Applications
◦Migrating to IP Telephony
◦Positioning IP Telephony Solutions
◦Conclusion
• Customer Objections
◦Overview
◦Decision Drivers for Key Customers
◦Telecommunications Manager Objections
◦Financial Manager Objections
◦IT Manager Objections
◦Human Resources Manager Objections
◦Marketing Manager Objections
◦Conclusion
• Competition
◦Strategies to Address the Competition
◦Positioning the Cisco Solution
◦Conclusion
• Building the Business Case
◦Overview
◦Key Financial Terms
◦Business ROI on IP Telephony
◦Constructing a Successful Financial Analysis
◦Conclusion